Integris Performance Advisors
Website Redesign
The
Challenge
Integris Performance Advisors is one of the top resellers of Wiley products, with Everything DiSC Catalyst as a key offering. We built their original website about 11 years ago, and it was well past time for a refresh. Over the years the site had grown to hundreds of pages, and the product library had become so large it was difficult for customers to find what they needed.
The
Approach
We leaned into imagery of real people at work, giving the site a warm, human feel. To create a look that DiSC users would instantly recognize, we brought in signature DiSC brand elements like the halos around people, then reimagined them in Integris' color palette with their own unique flair. The result feels familiar to anyone in the DiSC world while staying unmistakably Integris.
We condensed hundreds of pages into a streamlined, simplified structure that's far easier to navigate. The product library got a full cleanup, and we added simple, visually recognizable branding in the menu so customers looking to purchase Wiley products can quickly see exactly where to go.
Integris also wanted to experiment with using AI for content creation, so we guided them through that process. We wrote foundational content and the homepage, giving them a strong voice and structure to build from. Their team then used Manus to create the rest of their copy using those core elements as a guide.
The Result
A clean, professional, and inviting website that tells Integris' story in a simpler, easier to understand way. Customers can find products faster, the brand feels fresh and current, and the Integris team now has hands-on experience using AI to keep their content growing.