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DTSTART;TZID=UTC:20251203T110000
DTEND;TZID=UTC:20251203T140000
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CREATED:20251118T162231Z
LAST-MODIFIED:20251124T135516Z
UID:3698-1764759600-1764770400@vbmstrategy.com
SUMMARY:The 2026 State of Marketing Workshop
DESCRIPTION:A 3-hour\, high-impact workshop for leaders serious about entering 2026 with clarity\, confidence\, and momentum. \nDate: Wednesday\, December 3\nTime: 11:00 AM – 2:00 PM\nInvestment: Discounted to $250\n(Regular cost: $525 — this workshop condenses 3 hours of consulting into one value-packed group session.) \nWhat This Workshop Covers\nIn just three hours\, you’ll get practical\, actionable guidance on the strategies that will shape marketing success in 2026: \nPractical Ways to Apply AI in Your Marketing\nWhat to adopt now\, where to experiment\, and how to use AI in marketing without losing your brand voice or strategic clarity. \nEmail Marketing Best Practices Going Into 2026\nTactics\, strategy and realistic planning for email as your highest-ROI channel. \nThe Real State of Social Media in Your Business\nIs it still worth it? Which platforms matter? What actually drives revenue? We’ll help you cut through the noise. \n2026 Marketing Planning + Execution Prep\nWe’ll evaluate some of the key opportunities\, trends and decision points shaping next year—and build momentum whether you’ve already started planning or need a structured reset. \nWho Should Attend\nThis workshop is designed for leaders who are responsible for growth and long-term vision: \n\nBusiness owners & founders\nCEOs\nMarketing leaders (CMOs\, Directors\, Coordinators)\nOperations & Executive Leadership who influence marketing decisions\n\nIf you guide strategy\, own a P&L or manage brand and revenue alignment—this workshop is built for you. \nWhat You’ll Walk Away With\nYou’ll leave with real decisions made and a clear roadmap forward\, including: \n\nA 2026-aligned marketing framework based on current AI\, email\, and social trends\nClarity on which tactics to prioritize\nA refreshed email & AI implementation checklist\nMomentum—either confirming that your current plan is aligned and/or strengthen your plan if you’re still finalizing it\n\nThis isn’t theoretical. It’s a working session that helps build momentum toward your marketing strategy. \nReserve your seat for December 3\nSpend three hours now to save months of confusion\, rework\, and wasted money in 2026. \nRegister  \nOnce you register\, you’ll receive your Zoom link along with a short set of prep resources to help you get the most out of the workshop.
URL:https://vbmstrategy.com/event/state-of-marketing/
LOCATION:Online Zoom
CATEGORIES:Marketing Strategy Roundtable,Webinar
ATTACH;FMTTYPE=image/png:https://vbmstrategy.com/wp-content/uploads/2025/11/Copy-of-Interactive-Session-Cover-Image--scaled.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251120T103000
DTEND;TZID=America/Chicago:20251120T111500
DTSTAMP:20250925T122926Z
CREATED:20250821T193530Z
LAST-MODIFIED:20250925T122926Z
UID:3441-1763634600-1763637300@vbmstrategy.com
SUMMARY:The First 90 Days: Turning Strategy Into Action That Lasts
DESCRIPTION:Great strategies don’t fail—they just don’t get the first 90 days right. \nMarketing strategies don’t fail because they’re bad ideas—they fail because execution doesn’t stick. The first 90 days are critical to build momentum\, avoid false starts\, and create confidence in your plan. \nThis 45-minute interactive session will help you focus on what really matters in the early execution phase: setting the right priorities\, putting foundational systems in place\, and creating accountability so your strategy moves from paper into progress. Through practical exercises\, you’ll identify common pitfalls that derail early momentum and learn how to set your team up for lasting success. \nYou’ll leave with clear steps to turn strategy into action that lasts—and a framework you can use with your team to keep progress on track. \nWho Should Attend\n  \nThis session is designed for business owners\, firm leaders\, and their marketing teams in professional service and B2B organizations who: \n\nHave experienced launches that felt rushed or fizzled out\nWant to ensure their marketing plan gains traction in the first 90 days\nNeed clarity on which priorities matter most at the start\nWant their leadership and marketing team aligned around action\, not just ideas\n\nAbout the Clarity\, Priorities\, Action Series\nThis interactive 3-part webinar series is designed to help professional service and B2B organizations understand what they need to focus on to actually drive marketing results. Each session builds on the last—Clarity → Priorities → Action—but is also designed to stand on its own. \nThat means you can join just one session to gain practical tools you can apply right away\, or attend all three to walk through the full journey of: \n\nClarity – Aligning your vision\, strategy\, and team so everyone is moving in the same direction\nPriorities – Knowing what to measure (and what to ignore) to track progress and guide decisions\nAction – Turning strategy into 90 days of focused action that builds momentum and results\n\nWhether you attend one or the full series\, you’ll leave each session with actionable insights you can immediately put to work in your business and with your team. \nRegister and check out the full event series linked here.  \nAbout VBM Strategy\nAt VBM Strategy\, we’re the strategy creators and foundation builders for growth-minded businesses and teams. Our passion is helping owners and executives step back into working on their business while collaborating with their marketing team to bring clarity as they work in it. \nThrough our Blueprint Marketing Strategy\, we craft a 12-month roadmap tailored to your goals—and then roll up our sleeves for 90 days of action to build the foundation and momentum that bring your plan to life. Schedule a virtual coffee to learn more. 
URL:https://vbmstrategy.com/event/90-days-marketing/
LOCATION:https://us02web.zoom.us/j/84281460556?pwd=UIME9gc4sb8wUWNtbeX2Tb8Se43fU6.1&jst=2
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20251016T103000
DTEND;TZID=America/Chicago:20251016T111500
DTSTAMP:20250925T195630Z
CREATED:20250821T184057Z
LAST-MODIFIED:20250925T195630Z
UID:3435-1760610600-1760613300@vbmstrategy.com
SUMMARY:Stop Tracking What Doesn’t Matter. Start Measuring Progress that Drives Growth.
DESCRIPTION:For many leaders\, marketing performance gets lost in a flood of numbers. You’re left with endless reports\, yet little clarity on what’s actually working—or what to do next. The problem isn’t data—it’s focus. \nThis 45-minute interactive session will help you cut through the noise and zero in on the signals that truly drive growth. You’ll learn how to spot the difference between “busy metrics” and meaningful measures of progress\, and how to use that clarity to guide smarter priorities. \nThrough practical examples and exercises\, we’ll show you how to: \n\nFocus on the few indicators that actually move your business forward\nEliminate decision fatigue by connecting metrics to strategy\nCreate alignment so leadership and marketing are working from the same playbook\n\nYou’ll leave with a simple\, actionable framework to know what matters\, ignore what doesn’t\, and guide your next 90 days with confidence. \nWho This Webinar Is ForThis session is designed for business owners\, firm leaders\, and their marketing teams in professional service and B2B organizations who: \n\nFeel overwhelmed by data but lack clarity on what drives results\nWant confidence that their marketing is working—not just “busy”\nNeed a practical way to link progress to business goals\nWant their team or coordinator empowered with clear focus and direction\n\nWhether you’re leading the business or running the marketing\, this session will help you shift from confusion to clarity\, so your marketing time and dollars actually move the needle. \nAbout the Clarity\, Priorities\, Action Series\nThis interactive 3-part webinar series is designed to help professional service and B2B organizations understand what they need to focus on to actually drive marketing results. Each session builds on the last—Clarity → Priorities → Action—but is also designed to stand on its own. \nThat means you can join just one session to gain practical tools you can apply right away\, or attend all three to walk through the full journey of: \n\nClarity – Aligning your vision\, strategy\, and team so everyone is moving in the same direction\nPriorities – Knowing what to measure (and what to ignore) to track progress and guide decisions\nAction – Turning strategy into 90 days of focused action that builds momentum and results\n\nWhether you attend one or the full series\, you’ll leave each session with actionable insights you can immediately put to work in your business and with your team. \nRegister and check out the full event series linked here.  \nAbout VBM Strategy\nAt VBM Strategy\, we’re the strategy creators and foundation builders of the marketing world. Our passion is helping owners and executives step back into working on their business while collaborating with their marketing team to bring clarity as they work in it. \nThrough our Blueprint Marketing Strategy\, we craft a 12-month roadmap tailored to your goals and then roll up our sleeves for 90 days of action to build the momentum that brings your plan to life. Schedule a virtual coffee to learn more. 
URL:https://vbmstrategy.com/event/priority-session/
LOCATION:https://us02web.zoom.us/j/88684981353?pwd=9jsVWdGmvU7IenE2BTupUDH2tBaOWD.1&jst=2
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250918T103000
DTEND;TZID=UTC:20250918T111500
DTSTAMP:20250827T123539Z
CREATED:20250821T180029Z
LAST-MODIFIED:20250827T123539Z
UID:3414-1758191400-1758194100@vbmstrategy.com
SUMMARY:Clarity First: Aligning Your Marketing Strategy and Team for Success
DESCRIPTION:Is your marketing vision clear at the top—but murky for the team?  \nMarketing breaks down when strategy lives in an owner or CEO’s head—or when the team isn’t fully aligned. This 45-minute session focuses on bridging the gap between vision and execution\, equipping you with tools to ensure everyone on your marketing team knows the “why” and the “how.” Through interactive exercises\, you’ll identify where your team is out of sync today and what shift(s) will empower them to execute with confidence. \nYou’ll walk away with insight and actions for getting your team on the same page\, creating a foundation that fuels consistent\, effective marketing. \nWho This Webinar Is For\nThis session is designed for business owners\, firm leaders\, and their marketing teams in professional service and B2B organizations who: \n\nHave a vision for growth but struggle to connect it with day-to-day marketing\nAre unsure what’s working\, what’s not\, and how to prioritize next steps\nWant their marketing coordinator\, team\, or agency to be empowered and aligned around the same goals\nNeed a clear foundation so marketing efforts actually drive results instead of adding noise\n\nWhether you’re leading the business or running the marketing\, this session will help you determine the right steps in order to build the alignment needed to move forward with focus and impact. \nAbout the Clarity\, Priorities\, Action Series\nThis interactive 3-part webinar series is designed to help professional service and B2B organizations understand what they need to focus on to actually drive marketing results. Each session builds on the last—Clarity → Priorities → Action—but is also designed to stand on its own. \nThat means you can join just one session to gain practical tools you can apply right away\, or attend all three to walk through the full journey of: \n\nClarity – Aligning your vision\, strategy\, and team so everyone is moving in the same direction\nPriorities – Knowing what to measure (and what to ignore) to track progress and guide decisions\nAction – Turning strategy into 90 days of focused action that builds momentum and results\n\nWhether you attend one or the full series\, you’ll leave each session with actionable insights you can immediately put to work in your business and with your team. \nRegister and check out the full event series linked here.  \nAbout VBM Strategy\nAt VBM Strategy\, we’re the strategy creators and foundation builders of the marketing world. Our passion is helping owners and executives step back into working on their business while collaborating with their marketing team to bring clarity as they work in it. \nThrough our Blueprint Marketing Strategy\, we craft a 12-month roadmap tailored to your goals and then roll up our sleeves for 90 days of action to build the momentum that brings your plan to life. Schedule a virtual coffee to learn more. 
URL:https://vbmstrategy.com/event/clarity-first-session/
LOCATION:https://us02web.zoom.us/j/89423655084?pwd=OFD0yoSUMQHfPwCSuocx5aa43kgDI5.1&jst=3
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250723T110000
DTEND;TZID=UTC:20250723T114500
DTSTAMP:20250718T205704Z
CREATED:20250710T130351Z
LAST-MODIFIED:20250718T205704Z
UID:3377-1753268400-1753271100@vbmstrategy.com
SUMMARY:Marketing Through Uncertainty: Lead with Clarity When the Path Isn’t Clear
DESCRIPTION:What to Expect:\nA 45-minute interactive session that digs into how to lead with confidence—even when markets shift\, leadership pivots\, or your goals are evolving. \nWe’ll walk through practical ways to steady your marketing efforts\, share what we’re doing with clients right now and open the room for collaborative thinking\, Q&A\, and fresh ideas. \nDate: July 23Time: 11:00 – 11:45 AM CSTHosts: Heather + Randi from VBM Strategy \nWho Should Attend:\n\n\nCEOs and marketing leaders who want to lead with clarity—even when everything feels chaotic \n\n\nTeams responsible for generating demand or aligning marketing and business strategy \n\n\nLeaders tired of waiting for “the perfect moment” to make a move \n\n\nWhy Your Next Move Matters More Than a Perfect One.\nJoin us for a power-packed interactive session exploring what it takes to lead with strategy when the path ahead isn’t clear. Whether you’re navigating economic shifts\, internal pivots or changing client behavior\, we’ll talk about ways to to confidently market your business through uncertainty—not around it. \nWhen the future feels fuzzy\, it’s tempting to freeze—waiting for more clarity\, more control or the “right” time. But uncertainty doesn’t mean you stop. It means you shift. \nIn this live session\, we’re inviting you into a conversation about what it looks like to lead and market with intention—even when the environment is unpredictable. We’ll share stories from the field\, unpack the pressure to “get it right” and explore how to keep moving forward without burning out or blowing up your brand. \nThis isn’t about best practices. It’s about real practices—what we and our clients are doing right now to navigate change\, maintain momentum and stay connected to their vision without losing their voice. \nWhether you’re facing a stalled funnel\, a changing team or just feel like the old playbook doesn’t fit anymore\, this is a space to pause\, reflect and walk away with renewed clarity. \nJoin us and be part of the conversation. This isn’t about perfection—it’s about progress.
URL:https://vbmstrategy.com/event/marketing-through-uncertainty/
LOCATION:https://us02web.zoom.us/j/84373733614?pwd=UbTjQGRsh74Twib53tE65GPeubSbql.1&jst=2
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250619T110000
DTEND;TZID=UTC:20250619T114500
DTSTAMP:20250430T181450Z
CREATED:20250421T120019Z
LAST-MODIFIED:20250430T181450Z
UID:3102-1750330800-1750333500@vbmstrategy.com
SUMMARY:Do or Delegate: Signs It's Time to Let Go
DESCRIPTION:Are you the bottleneck in your business? You’re not alone — many founders and leaders feel stretched thin\, constantly pulled back into day-to-day operations and struggling to truly delegate with confidence. \nJoin Heather Steele and Susan Fennema of Beyond the Chaos for a focused\, interactive workshop designed to help you: \n\nIdentify where you’re stuck across marketing\, sales\, and operations\nDiscover the key patterns keeping you in the weeds instead of leading\nUncover multiple ways to get out of your team’s way and regain momentum\nCollaborate in small breakout sessions to explore real-world challenges\nLeave with clear\, actionable next steps tailored to your business reality\n\nThis isn’t your average webinar. It’s a working session for business owners with a team who are ready to stop doing it all and start creating the space to lead effectively. \nYou’ll walk away with a better understanding of how your team\, systems\, and strategy can work together — and how to stop being the default solution for every problem. \n🎟️ Attendance is free\, but space is limited to keep the session collaborative and high-impact. Register today to save your seat!
URL:https://vbmstrategy.com/event/do-or-delegate-signs-its-time-to-let-go/
LOCATION:https://us02web.zoom.us/j/81211978374?pwd=5N57ko53f0dv3uHodjEEa7GL2osLn4.1
CATEGORIES:Partner Event
ATTACH;FMTTYPE=image/png:https://vbmstrategy.com/wp-content/uploads/2025/04/LinkedIN-Event-Images.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250604T103000
DTEND;TZID=UTC:20250604T111500
DTSTAMP:20250609T155014Z
CREATED:20250507T222728Z
LAST-MODIFIED:20250609T155014Z
UID:3186-1749033000-1749035700@vbmstrategy.com
SUMMARY:Beyond Revenue: How Strategic Marketing Builds Real Business Value
DESCRIPTION:In today’s competitive environment\, marketing isn’t just about generating leads or driving revenue—it’s a powerful lever for building long-term business value. \n\nJoin the team at VBM Strategy for a 45-minute info session that goes behind the scenes of how our strategists are helping visionary organizations align marketing with their long-term goals. \nWe’ll share real-world examples and stories of shifting from reactive marketing to strategic\, value-driven planning. You’ll gain an inside look into how we help clients protect what matters most while identifying the blind spots and opportunities that shape the future of their business. \nThe session includes: \n\n\nA 30-minute storytelling-driven presentation on how we work\, what’s working and where we’re headed. \n\n\nA 15-minute open Q&A to answer your questions and explore what’s possible for your business. \n\n\nWe’ll also share how you can take the first step: a blueprint strategy session designed to clarify your vision\, surface opportunities and start aligning your marketing efforts with the value-building path forward. \nKey Takeaways:\n\n\nUnderstand the difference between marketing for revenue and marketing for value—and why it matters now more than ever. \n\n\nExplore how marketing acts as a change agent during business transitions (growth\, leadership shifts\, exit planning\, etc.). \n\n\nDiscover how to protect what matters most while pursuing your next chapter. \n\n\nLeave with a clear path to get started through a blueprint strategy session tailored to your business. \n\n\nJoin us June 4th at 10:30AM CDT. Register and save the date. \n  \n 
URL:https://vbmstrategy.com/event/beyond-revenue/
LOCATION:https://us02web.zoom.us/j/88562916233?pwd=TYE0mHiqWkhU1N7HKByynpbW795fla.1
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://vbmstrategy.com/wp-content/uploads/2025/05/LinkedIN-Event-Images.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250506T110000
DTEND;TZID=UTC:20250506T114500
DTSTAMP:20250429T174830Z
CREATED:20250415T151830Z
LAST-MODIFIED:20250429T174830Z
UID:3092-1746529200-1746531900@vbmstrategy.com
SUMMARY:Closing the Value Gap: Build Systems That Align Vision\, Strategy\, and Growth
DESCRIPTION:Join us for this 45-minute interactive session – jump in and get insight into how to identify your value gap\, how to protect what matters most and use these as pillars to develop systems and make day to day decisions in your business. \nCo-hosted by VBM Strategy and Freedom Path Planning\, this session will leave you with practical tools and a look into creating a roadmap to grow with intention. \nDate: May 6th\nTime: 11:00 CDT \n\nRegister for Closing the Value Gap Session\n\n\n                \n                        \n                            Webinar Registration\n                             \n                        \n                        Email(Required)
URL:https://vbmstrategy.com/event/closing-value-gap/
LOCATION:https://us02web.zoom.us/j/84373733614?pwd=UbTjQGRsh74Twib53tE65GPeubSbql.1&jst=2
CATEGORIES:Partner Event,Webinar
ATTACH;FMTTYPE=image/png:https://vbmstrategy.com/wp-content/uploads/2025/04/freedom-cover-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250409T093000
DTEND;TZID=UTC:20250409T101500
DTSTAMP:20250407T201348Z
CREATED:20250313T171431Z
LAST-MODIFIED:20250407T201348Z
UID:3007-1744191000-1744193700@vbmstrategy.com
SUMMARY:From Values to Action: A Decision-Making Framework for Business Success
DESCRIPTION:What good are values if they don’t protect what matters most and guide your actions toward achieving your vision? \n\n\n\n\nJoin us for this 45-minute interactive session “From Values to Action: A Decision-Making Framework for Business Success” and walk away with steps you can take immediately to turn your values into action in order to move you closer to your vision. \nKey Takeaways: \nClarity Amid Overwhelm: If you’re feeling stretched thin and unsure whether your decisions are truly moving you closer to your vision\, the PiPP \nFramework will provide a clear\, structured approach to confidently prioritize what matters most. \nTurn Values into Actionable Strategy: Instead of just identifying your core values\, you’ll learn how to integrate them into your daily business decisions\, ensuring strategic alignment and long-term success. \nSimplify Decision-Making: If time constraints and competing priorities leave you feeling uncertain\, this framework will help you quickly assess opportunities\, set boundaries\, and build habits that protect your vision without second-guessing. \nWhat to Expect:\n\nHands-on application to clarify your priorities and decision-making\nSimple\, actionable framework to ensure alignment with your vision\nReal-world examples & strategies for immediate impact\n\n45-Minute Interactive Session Agenda\n\nWelcome & Why Values Alone Aren’t Enough\nFramework: Turning Values into Action\nHow To Apply To A Real Decision In Your Business\nBuilding Daily Habits to Protect Your Priorities\nQ&A + Next Steps\n\nValues shape our identity\, but they only matter when they drive real action. Many business owners and consultants struggle with aligning daily decisions with their core values\, leading to misalignment\, stress\, and lost opportunities. In this interactive webinar\, we’ll introduce the PiPP Framework – a practical system that turns your values into consistent\, strategic decision-making habits. \nJoin us for a 45-minute session where we’ll explore how to define your Deal Breakers (non-negotiables)\, prioritize them using PiPP\, and build habits that protect what matters most. You’ll leave with a concrete strategy to ensure every decision supports your business goals\, values\, and long-term success as you move toward your vision. \n\n\n\nRegister for Values to Action Session\n\n                \n                        \n                            Webinar Registration\n                             \n                        \n                        Email(Required)
URL:https://vbmstrategy.com/event/april-values-session/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250226T093000
DTEND;TZID=UTC:20250226T101500
DTSTAMP:20250224T161503Z
CREATED:20250205T185417Z
LAST-MODIFIED:20250224T161503Z
UID:2131-1740562200-1740564900@vbmstrategy.com
SUMMARY:From Values to Action: A Decision-Making Framework for Business Success
DESCRIPTION:What good are values if they don’t protect what matters most and guide your actions toward achieving your vision? \n\n\n\n\nJoin us for this 45-minute interactive session “From Values to Action: A Decision-Making Framework for Business Success” and walk away with steps you can take immediately to turn your values into action in order to move you closer to your vision. \nKey Takeaways: \nClarity Amid Overwhelm: If you’re feeling stretched thin and unsure whether your decisions are truly moving you closer to your vision\, the PiPP Framework will provide a clear\, structured approach to confidently prioritize what matters most. \nTurn Values into Actionable Strategy: Instead of just identifying your core values\, you’ll learn how to integrate them into your daily business decisions\, ensuring strategic alignment and long-term success. \nSimplify Decision-Making: If time constraints and competing priorities leave you feeling uncertain\, this framework will help you quickly assess opportunities\, set boundaries\, and build habits that protect your vision without second-guessing. \nWhat to Expect:\n\nHands-on application to clarify your priorities and decision-making\nSimple\, actionable framework to ensure alignment with your vision\nReal-world examples & strategies for immediate impact\n\n45-Minute Interactive Session Agenda\n\nWelcome & Why Values Alone Aren’t Enough\nFramework: Turning Values into Action\nHow To Apply To A Real Decision In Your Business\nBuilding Daily Habits to Protect Your Priorities\nQ&A + Next Steps\n\nValues shape our identity\, but they only matter when they drive real action. Many business owners and consultants struggle with aligning daily decisions with their core values\, leading to misalignment\, stress\, and lost opportunities. In this interactive webinar\, we’ll introduce the PiPP Framework – a practical system that turns your values into consistent\, strategic decision-making habits. \nJoin us for a 45-minute session where we’ll explore how to define your Deal Breakers (non-negotiables)\, prioritize them using PiPP\, and build habits that protect what matters most. You’ll leave with a concrete strategy to ensure every decision supports your business goals\, values\, and long-term success as you move toward your vision. \n\n                \n                        \n                            Webinar Registration\n                             \n                        \n                        Email(Required)
URL:https://vbmstrategy.com/event/from-values-to-action/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241015T100000
DTEND;TZID=UTC:20241015T120000
DTSTAMP:20240913T121101Z
CREATED:20240913T121101Z
LAST-MODIFIED:20240913T121101Z
UID:1858-1728986400-1728993600@vbmstrategy.com
SUMMARY:Vision Value Accelerator Group 6
DESCRIPTION:Roundtable Dates & Times \n\nOct 15\, 10:00 – 12:00 Central – Vision & Values\nOct 22\, 10:00 – 12:00 Central – M.E.S.S.Y. Goals Workshop\nOct 29\, 10:00 – 12:00 Central – Support Map and Breakouts\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/vision-value-accelerator-group-6/
LOCATION:bg_vbm
CATEGORIES:Vision Value Accelerator
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241009T100000
DTEND;TZID=UTC:20241009T120000
DTSTAMP:20240913T120842Z
CREATED:20240913T120842Z
LAST-MODIFIED:20240913T120842Z
UID:1855-1728468000-1728475200@vbmstrategy.com
SUMMARY:Vision Value Accelerator Group 5
DESCRIPTION:Roundtable Dates & Times \n\nOct 9\, 10:00 – 12:00 Central – Vision & Values\nOct 16\, 10:00 – 12:00 Central – M.E.S.S.Y. Goals Workshop\nOct 23\, 10:00 – 12:00 Central – Support Map and Breakouts\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/vision-value-accelerator-group-5/
LOCATION:bg_vbm
CATEGORIES:Vision Value Accelerator
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240919T143000
DTEND;TZID=UTC:20240919T153000
DTSTAMP:20240904T234525Z
CREATED:20240904T234525Z
LAST-MODIFIED:20240904T234525Z
UID:1827-1726756200-1726759800@vbmstrategy.com
SUMMARY:When Being the Authority is Not Helpful
DESCRIPTION:Register for the live\, virtual discussion from Owners Outpost on When Being the Authority is Not Helpful: Avoid this Deal Breaker and Burnout with this One Shift. \nBusiness owners will walk away knowing how to : \n\nRecognize the Current Dilemma\nCatch the Vision of the Alternative\nMove Forward with a few Simple Steps\n\nThis is not a webinar! It is an interactive session limited to ten business owners to give every person the opportunity to ask and answer questions in our discussion. We need you to be present (cameras and microphones on!) and participate for the full discussion.
URL:https://vbmstrategy.com/event/when-being-the-authority-is-not-helpful/
CATEGORIES:Partner Event
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240918T100000
DTEND;TZID=UTC:20240918T120000
DTSTAMP:20240904T193242Z
CREATED:20240904T193242Z
LAST-MODIFIED:20240904T193242Z
UID:1815-1726653600-1726660800@vbmstrategy.com
SUMMARY:Vision Value Accelerator Group 4
DESCRIPTION:Roundtable Dates & Times \n\nSept 18\, 10:00 – 12:00 Central – Vision & Values\nSept 25\, 10:00 – 12:00 Central – M.E.S.S.Y. Goals Workshop\nOct 2\, 10:00 – 12:00 Central – Support Map and Breakouts\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/vva-pilot-4/
LOCATION:bg_vbm
CATEGORIES:Vision Value Accelerator
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240911T093000
DTEND;TZID=UTC:20240911T100000
DTSTAMP:20240904T233614Z
CREATED:20240904T233614Z
LAST-MODIFIED:20240904T233614Z
UID:1821-1726047000-1726048800@vbmstrategy.com
SUMMARY:Two Things That Make Your Business Unsellable
DESCRIPTION:Owners Outpost\’s live\, virtual discussion on Two Things That Make Your Business Unsellable. Make sure your business is one of the 20% that successfully transition. Participating business owners will walk away with: \n\nunderstanding of why these two items are critical\nsteps to begin changing those items
URL:https://vbmstrategy.com/event/two-things-that-make-your-business-unsellable/
CATEGORIES:Partner Event
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240910T103000
DTEND;TZID=UTC:20240910T123000
DTSTAMP:20240815T170848Z
CREATED:20240815T170848Z
LAST-MODIFIED:20240815T170848Z
UID:1776-1725964200-1725971400@vbmstrategy.com
SUMMARY:Vision Value Accelerator - Group 3
DESCRIPTION:Roundtable Dates & Times \n\nSept 10\, 10:30 – 12:30 Central – Vision & Values\nSept 17\, 10:30 – 12:30 Central – M.E.S.S.Y. Goals Workshop\nSept 24\, 10:30 – 12:30 Central – Support Map and Breakouts\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/vva-sept10/
LOCATION:bg_vbm
CATEGORIES:Vision Value Accelerator
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240828T133000
DTEND;TZID=UTC:20240828T143000
DTSTAMP:20240710T183841Z
CREATED:20240710T183841Z
LAST-MODIFIED:20240710T183841Z
UID:1648-1724851800-1724855400@vbmstrategy.com
SUMMARY:From Doer to Leader: How Founders Can Delegate Sales & Marketing with Confidence
DESCRIPTION:This webinar collaborative is brought to you by Dr. Nadia Brown of The Doyenne Agency and Value Building Marketing.  \nAre you a CEO or Founder struggling to step back from the hands-on sales and marketing roles that built your business? Join our webinar to learn how to empower your teams and manage them effectively to achieve your growth targets and access the “Doer To Leader Gap Assessment”. \nWalk away with insights from the “Doer To Leader Gap Assessment” and step fully into your visionary leader role. \nWatch The Replay Below:\n  \n\n  \nWhat We Cover:\n\nStarting with the business vision and values and communicating them for team buy-in.\nTransitioning intuitive growth strategies to your teams (from intuition to execution).\nManaging teams to amplify sales and marketing efforts with existing resources.\nAligning goals and strengths with employee roles (right people\, right seats).\nEnhancing employee morale and connection through vision and values.\nThis session will equip you with actionable strategies to shift from day-to-day operations to strategic leadership\, ensuring your business continues to thrive while you focus on long-term success.\n\nMeet Your Hosts\n  \nHeather Steele\, Co-Founder of Value Building Marketing and Owner of Blue Steele Solutions\, since founding Blue Steele Solutions in 2010\, Heather has been dedicated to helping small businesses grow\, operate efficiently\, and perform like industry leaders. Heather recognized that many small businesses\, led by passionate people with incredible ideas\, often fail due to a lack of marketing and growth support. To bridge this gap\, she co-founded Value Building Marketing\, developing the Vision Value Model™ a framework that helps B2B owners create 12-month strategies that align with their vision\, values and goals while protecting what they value most. \nDr. Nadia Brown\, founder and CEO of The Doyenne Agency\, helps business founders build powerful sales teams from existing non-sales team members focused on creating cohesive\, motivated\, and high-performing sales teams. The Doyenne Agency is a world-class sales training organization\, providing back-of-the-room event sales\, lead sales conversations for programs\, and onsite continuing education and professional development for national coaching and personal development companies and small boutique businesses. Dr. Brown emphasizes continuous evaluation and enhancement of sales strategies and cultures. She highlights the importance of employee engagement\, effective onboarding\, and continuous development. Her approach includes developing onboarding programs\, mentorship\, and clear career progression paths.By following her methods\, businesses can build resilient\, effective sales teams and achieve long-term success. \nRandi Skinner\, Value Building Marketing Co-Founder and fCMO\, brings 15+ years of experience as a marketing and business development professional into developing vision first marketing strategies helping business owners fill the gaps in their marketing implementation efforts. She is a master of marketing\, an architect of sales a passionate Rotarian and known for her innovative solutions and dedication to results. Randi excels at developing recognizable brands\, creating relatable content\, and cultivating authentic relationships within the community. As a co-creator and lead facilitator of the Vision Value Model™ Accelerators Randi and the VBMS team ensure owners have access to the strategies they need to move toward their vision while protecting what they value most.
URL:https://vbmstrategy.com/event/from-doer-to-leader-how-founders-can-delegate-sales-marketing-with-confidence/
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/png:https://vbmstrategy.com/wp-content/uploads/2024/07/Nadia-Webinar-Header.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240828T103000
DTEND;TZID=UTC:20240828T123000
DTSTAMP:20240603T221228Z
CREATED:20240603T221228Z
LAST-MODIFIED:20240603T221228Z
UID:1553-1724841000-1724848200@vbmstrategy.com
SUMMARY:Marketing Strategy Accelerator - Business Advisors
DESCRIPTION:Roundtable Dates & Times \n\nAug 28\, 10:30 – 12:30 Central – Vision & Values\nSept 4\, 10:30 – 12:30 Central – Business Goals Workshop\nSept 11\, 10:30 – 12:30 Central – Marketing Bootcamp\nSept 25 – Oct 9 – Marketing Strategy Individual Presentations\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/msa-ba-aug-2/
LOCATION:bg_vbm
CATEGORIES:Marketing Strategy Roundtable
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240827T103000
DTEND;TZID=UTC:20240827T123000
DTSTAMP:20240603T221104Z
CREATED:20240603T221104Z
LAST-MODIFIED:20240603T221104Z
UID:1545-1724754600-1724761800@vbmstrategy.com
SUMMARY:Marketing Strategy Accelerator - Insurance
DESCRIPTION:Roundtable Dates & Times \n\nAug 27\, 10:30 – 12:30 Central – Vision & Values\nSept 3\, 10:30 – 12:30 Central – Business Goals Workshop\nSept 10\, 10:30 – 12:30 Central – Marketing Bootcamp\nSept 24 – Oct 8 – Marketing Strategy Individual Presentations\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/msa-ins-aug/
LOCATION:bg_vbm
CATEGORIES:Marketing Strategy Roundtable
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240820T103000
DTEND;TZID=UTC:20240820T123000
DTSTAMP:20240724T153757Z
CREATED:20240724T153757Z
LAST-MODIFIED:20240724T153757Z
UID:1686-1724149800-1724157000@vbmstrategy.com
SUMMARY:Vision Value Accelerator - Pilot
DESCRIPTION:Roundtable Dates & Times \n\nAug 20\, 10:30 – 12:30 Central – Vision & Values\nAug 27\, 10:30 – 12:30 Central – M.E.S.S.Y. Goals Workshop\nSept 3\, 10:30 – 12:30 Central – Breakouts and Debrief\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/vva-pilot-2/
LOCATION:bg_vbm
CATEGORIES:Vision Value Accelerator
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240807T103000
DTEND;TZID=UTC:20240807T123000
DTSTAMP:20240603T220937Z
CREATED:20240603T220937Z
LAST-MODIFIED:20240603T220937Z
UID:1550-1723026600-1723033800@vbmstrategy.com
SUMMARY:Vision Value Accelerator - Pilot
DESCRIPTION:Roundtable Dates & Times \n\nAug 7\, 10:30 – 12:30 Central – Vision & Values\nAug 14\, 10:30 – 12:30 Central – M.E.S.S.Y. Goals Workshop\nAug 21\, 10:30 – 12:30 Central – Breakouts and Debrief\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/vva-aug7/
LOCATION:bg_vbm
CATEGORIES:Vision Value Accelerator
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240806T103000
DTEND;TZID=UTC:20240806T123000
DTSTAMP:20240603T220738Z
CREATED:20240603T220738Z
LAST-MODIFIED:20240603T220738Z
UID:1548-1722940200-1722947400@vbmstrategy.com
SUMMARY:Marketing Strategy Accelerator -  Financial Planners/Wealth Managers
DESCRIPTION:Roundtable Dates & Times \n\nAug 6\, 10:30 – 12:30 Central – Vision & Values\nAug 13\, 10:30 – 12:30 Central – Business Goals Workshop\nAug 20\, 10:30 – 12:30 Central – Marketing Bootcamp\nAug 27 – Sept 10 – Marketing Strategy Individual Presentations\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/msa-fp-aug/
LOCATION:bg_vbm
CATEGORIES:Marketing Strategy Roundtable
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240717T103000
DTEND;TZID=UTC:20240717T123000
DTSTAMP:20240603T220544Z
CREATED:20240603T220544Z
LAST-MODIFIED:20240603T220544Z
UID:1546-1721212200-1721219400@vbmstrategy.com
SUMMARY:Marketing Strategy Accelerator - Exit Advisors
DESCRIPTION:Roundtable Dates & Times \n\nJuly 17\, 10:30 – 12:30 Central – Vision & Values\nJuly 24\, 10:30 – 12:30 Central – Business Goals Workshop\nJuly 31\, 10:30 – 12:30 Central – Marketing Bootcamp\nAug 7 – 21 – Marketing Strategy Individual Presentations\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/msa-exitadvisor-july/
LOCATION:bg_vbm
CATEGORIES:Marketing Strategy Roundtable
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240716T103000
DTEND;TZID=UTC:20240716T123000
DTSTAMP:20240603T220019Z
CREATED:20240603T220019Z
LAST-MODIFIED:20240603T220019Z
UID:1543-1721125800-1721133000@vbmstrategy.com
SUMMARY:Marketing Strategy Accelerator - Insurance
DESCRIPTION:Roundtable Dates & Times \n\nJuly 16\, 10:30 – 12:30 Central – Vision & Values\nJuly 23\, 10:30 – 12:30 Central – Business Goals Workshop\nJuly 30\, 10:30 – 12:30 Central – Marketing Bootcamp\nAug 6 – 20 – Marketing Strategy Individual Presentations\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/msa-ins-july/
LOCATION:bg_vbm
CATEGORIES:Marketing Strategy Roundtable
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240711T103000
DTEND;TZID=UTC:20240711T123000
DTSTAMP:20240603T221402Z
CREATED:20240603T221402Z
LAST-MODIFIED:20240603T221402Z
UID:1555-1720693800-1720701000@vbmstrategy.com
SUMMARY:Marketing Strategy Accelerator - B2B Organizations
DESCRIPTION:Roundtable Dates & Times \n\nJuly 11\, 10:30 – 12:30 Central – Vision & Values\nJuly 18\, 10:30 – 12:30 Central – Business Goals Workshop\nJuly 25\, 10:30 – 12:30 Central – Marketing Bootcamp\nAug 1- 15 – Marketing Strategy Individual Presentations\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/msa-b2b-july/
LOCATION:bg_vbm
CATEGORIES:Marketing Strategy Roundtable
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240627T103000
DTEND;TZID=UTC:20240627T110000
DTSTAMP:20240513T222714Z
CREATED:20240513T222714Z
LAST-MODIFIED:20240513T222714Z
UID:1497-1719484200-1719486000@vbmstrategy.com
SUMMARY:Clear Vision\, Messy Goals
DESCRIPTION:Your goals may feel messy\, but that\’s ok! They don\’t have to be perfect for you to move your business towards your vision. We\’ll talk about how to get clearer on your goals and why it doesn\’t matter if they don\’t come fully into focus. People get caught up on making their goals so specific that it prevents then taking action. KPIs are where the details live.  \nJoin us and learn how your messy goals are an ideal path to a clear vision.\nRegister for the Webinar Below:
URL:https://vbmstrategy.com/event/vision-driven-goals-aligning-your-marketing-strategy-with-your-business-vision-and-values/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240626T103000
DTEND;TZID=UTC:20240626T123000
DTSTAMP:20240530T191322Z
CREATED:20240530T191322Z
LAST-MODIFIED:20240530T191322Z
UID:1537-1719397800-1719405000@vbmstrategy.com
SUMMARY:Marketing Strategy Accelerator - Financial Planners/Wealth Managers
DESCRIPTION:Roundtable Dates & Times \n\nJune 26\, 10:30 – 12:30 Central – Vision & Values\nJuly 3\, 10:30 – 12:30 Central – Business Goals Workshop\nJuly 10\, 10:30 – 12:30 Central – Marketing Bootcamp\nJuly 17 – 31 – Marketing Strategy Individual Presentations\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/msa-fp-july/
LOCATION:bg_vbm
CATEGORIES:Marketing Strategy Roundtable
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20240625T103000
DTEND;TZID=UTC:20240625T123000
DTSTAMP:20240525T155226Z
CREATED:20240525T155226Z
LAST-MODIFIED:20240525T155226Z
UID:1518-1719311400-1719318600@vbmstrategy.com
SUMMARY:Marketing Strategy Accelerator - Exit Advisors
DESCRIPTION:Roundtable Dates & Times \n\nJune 25\, 10:30 – 12:30 Central – Vision & Values\nJuly 2\, 10:30 – 12:30 Central – Business Goals Workshop\nJuly 9\, 10:30 – 12:30 Central – Marketing Bootcamp\nJuly 16- 30 – Marketing Strategy Individual Presentations\n\n\nOops! We could not locate your form.
URL:https://vbmstrategy.com/event/marketing-strategy-roundtable-exit-advisors/
LOCATION:bg_vbm
CATEGORIES:Marketing Strategy Roundtable
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240507T073000
DTEND;TZID=America/Chicago:20240507T190000
DTSTAMP:20231231T031614Z
CREATED:20231231T031614Z
LAST-MODIFIED:20231231T031614Z
UID:1168-1715067000-1715108400@vbmstrategy.com
SUMMARY:Business Transitions Summit
DESCRIPTION:As a business owner\, you\’ve poured your heart and soul into your company. But have you thought about what comes next? The Business Transitions Summit is your roadmap to success. \nThe Business Transitions Summit is designed by business owners\, for business owners. Whether you plan to sell\, pass your business to the next generation\, or secure your financial future\, this event will provide you with the knowledge and connections you need.
URL:https://vbmstrategy.com/event/business-transitions-summit/
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://vbmstrategy.com/wp-content/uploads/2023/12/LIVE-PreSale_Dec26.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240424T120000
DTEND;TZID=America/Chicago:20240424T123000
DTSTAMP:20240403T181344Z
CREATED:20240403T181344Z
LAST-MODIFIED:20240403T181344Z
UID:1429-1713960000-1713961800@vbmstrategy.com
SUMMARY:Purpose and Clarity: Embracing Business Values In Strategic Marketing
DESCRIPTION:Let’s dive deep into the heart of your business and uncover what you value most. As your business evolves and grows\, it’s crucial to safeguard these core values\, ensuring they remain the guiding force behind every strategic decision. \nDuring this session\, we’ll help you identify and articulate what you value most about your business and gain clarity on how to protect those values. We’ll also explore how your values shape your brand’s unique identity and influences your strategic marketing approach. \nDiscover how aligning your marketing strategy with your values can not only foster stronger connections with your audience but also serve as a powerful compass to navigate the complexities of business growth. \nDon’t miss out on this opportunity to gain clarity on what truly matters to your business and learn how to integrate these values seamlessly into your marketing strategy. Join us and embark on a journey towards purpose-driven marketing that sets your business apart with clarity and conviction.  #PurposeAndClarity #BusinessValues #StrategicMarketing \nRegister Now
URL:https://vbmstrategy.com/event/purpose-and-clarity-embracing-business-values-in-strategic-marketing/
CATEGORIES:Webinar
END:VEVENT
END:VCALENDAR